The internet advertising has taken a number of forms today when it comes to deal in the evergreen arena of publicity. The PPC (pay per click) is one such technique of internet advertising, where the advertisers pay to the publisher as per the number of times his ad was clicked. The Best Jobs4me provides this service to its clients.
The advertisers or companies bid upon the keywords which they consider relevant when their potential customers will type in the window when they will search for their products. The search engines hosts such bidding. This is essentially an exercise for gaining traffic.
The PPC works under the principles of affiliate model. The PPC unlike portals which tries to divert traffic for a particular organisation or product, the PPC attracts customers for its affiliated partners or companies. It is a kind of collective exercise where the affiliated advertisers pay as per the numbers of clicks.